Lee Busch Design Inc. | Web Design


Lee Busch Design Inc.	web design graphic design				branding and corporate identity	ecommerce and e-business consulting

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		Client: Cambridge Health Alliance Category: Healthcare Description: Cambridge Health Alliance needed a new web identity that would reflect its leadership in patient-focused care, and appeal to both patients and medical professionals. Lee Busch Design translated Cambridge Health Alliance's marketing goals into a completely reorganized and streamlined multi-lingual site that is both attractive and easy to navigate, no matter what the visitor's level of expertise or language ability. Flexible html templates allow Cambridge Health Alliance to build and maintain the site using in-house resources.




		Client: LightWedge LLC Category: B2B and B2C Web Devlopment Description: LightWedge needed a web site facelift to reinforce their brand message and support their new ecommerce strategy. We provided the new site, photography, copywriting, search engine optimization, and increased integration with Salesforce.com to improve customer relationship management and lead generation.




		Client: Carbonfund.org Category: B2C Services, Non-Profit Description: Carbonfund.org is a pioneering non-profit that helps consumers and businesses offset or zero out their carbon emissions. Lee Busch Design provided their brand, web site design, and a content management system to drive the new site, which allows them to manage their own content and engage in email marketing campaigns.




		Client: Dove Consulting Category: B2B Services Description: Lee Busch Design orchestrated a cost-saving transition from paper-based marketing to this sophisticated web-based model, creating not only a new look, but flexible html templates so Dove Consulting could manage and grow their site using in-house resources.




		Client: Goodbaker Gourmet Category: Retail Consumer Goods, eCommerce Description: This ecommerce-enabled and search-engine-optimized web site provides both marketing and order-taking capability, and is the primary public "face" for Goodbaker. This ecommerce solution encompasses order-taking, secure shopping cart with credit card payment, automated order download, fulfillment and shipping, and mailing list and newsletter capabilities. After a brand launch engineered by Lee Busch Design in 2003, Goodbaker Gourmet was quickly recognized as the leading line of vegan organic baking mixes. Services included naming, logo design, web site and ecommerce, search engine optimization, packaging design, and trade show booth.




		Client: Centage Corporation Category: Software, Technology Description: Marketing and corporate web site for a leading international business software company. Centage Corporation publishes the industry-leading Budget Maestro enterprise financial analysis software package. Lee Busch Design rebranded both the company and the product as the foundation of a major product upgrade and brand re-launch. Services included web site design, consumer packaging, printed marketing materials, and trade show booth.




		Client: Convergent GC, LLC Category: Legal, Professional Services Description: A law firm with a unique idea, outsourcing General Counsel services at fair rates. Lee Busch Design provided their first web site and marketing brochure.




		Client: Leading Indicator Systems Category: B2B Services, Technology, Web Description: Leading Indicator Systems provides innovative web-delivered predictive information modeling services. Lee Busch Design launched their brand and company with a dynamic logo and marketing-driven web site. Services included branding, web site design, and printed marketing materials.




		Client: Workscape Category: B2B Services, Technology Description: Workscape provides human resources and benefits management via a sophisticated web-based portal. Lee Busch Design helped them launch successfully by creating the corporate identity and branding strategy, tag line, corporate web site, printed marketing materials, and trade show booth.




			Client: Massachusetts Specialty Foods Association Category: Non-Profit Description: The MSFA needed a new image, and a web site that was more than an online brochure. Lee Busch Design created a cost-effective web publishing platform that allows MSFA to repurpose existing content, promote itself and its members' businesses, and incorporates a content management system for instant online newsletter publishing, and live online forums for members to network and support each other.




		Client: Ciclismo Classico Category: B2C Services, Travel Description: Ciclismo Classico needed a face-lift and web-site interface improvements to grow their share of the competitive adventure travel market. Lee Busch Design audited and refocused their brand, provided a dynamic new look, and improved the usability of their database-driven trip selector and online catalog, while partnering with SEO consultants and a far-flung web team.




		Client: Separation Technologies Inc. Category: B2B Services, Technology Description: Lee Busch Design provided a modular, easy-to-maintain web site that STI could keep current using in-house resources.




		Client: WorldStreet Category: B2B Services, Web, Technology Description: WorldStreet builds advanced B2B networks. We created this corporate site as part of a comprehensive brand re-launch program. Services included logo design, web site design, printed and electronic marketing materials.

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